#ELVFAMILY 2021

DEDICATED TO THE ONES WE LOVE

​Founder, and Creative Director Anna Foster, extends her #ELVFAMILY for a refresh of the brands seasonless and timeless pieces taking inspiration from those closest to her.

Each person bringing their own unique style and personality, the essence of E.L.V. DENIM. ​​‘I am constantly inspired by my friends and family around me, and they are also sources of honest feedback, which is vital as the brand grows. Every single person here is someone I value, admire and am proud to call a friend.
​​Each piece featured is unique as the person who wears it.

Welcome to the #ELVFAMILY

​Founder, and Creative Director Anna Foster, extends her #ELVFAMILY for a refresh of the brands seasonless and timeless pieces taking inspiration from those closest to her. Each person bringing their own unique style and personality, the essence of E.L.V. DENIM. ​​

"I am constantly inspired by my friends and family around me, and they are also sources of honest feedback, which is vital as the brand grows. Every single person here is someone I value, admire and am proud to call a friend.​​"

Each piece featured is unique as the person who wears it.

Amanda Grossman is my denim obsessed friend, supporter from the beginning and a talented celebrity makeup artist, with a divine perfume out soon which I am addicted too​.

Tell us about you my lovely friend Amanda Grossman:
I have been a makeup artist for over 20 years...working in the crazy world of show business...specialising in red carpet & beauty as well as fashion/editorials and campaigns. Sustainable beauty is an important part of my work and my love for ethical, green, and clean makeup has become my passion.

We have known each other for a long time, but please tell us how we met:
I have known you for nearly two decades, as a work colleague/collaborator as well as a friend for all these years. We have created many wonderful fashion stories for an array of magazines as well as sharing celebrity clients. Oh, and you always brings out the naughty side in me - We always have far too much fun! 

You were one of the first people to try on my jeans, tell us about what your favourite pieces are and why.
I remember you telling me of your idea in creating this sustainable denim brand, taking discarded denim, and creating bespoke beautiful modern jeans. I LOVE denim and I couldn’t be more passionate about sustainability so as soon as some jeans were created, I tried some on and instantly fell head over heels!!!

 As soon as I step into my black/grey jeans I instantly feel taller and longer and the fit is perfection. The denim jackets of which I have two both in light and a darker denim, I truly love so much! They are real statement pieces and are both timeless which I know I will wear forever.....

What will you be wearing from E.L.V. DENIM this year?
I am really excited to be wearing the the jumpsuit this year...as soon as it’s ready for me! I am and always have been a huge jumpsuit fan, however you have created a master piece in this particular piece of fashion!!! I would love to own the pleated cape, as soon as I tried it on, I knew this will be a favourite for all denim lovers and look forward to seeing it hanging in my wardrobe... I couldn’t be prouder of you my friend, who is a pioneer in creating beautiful pieces of fashion whilst being so mindful of the magnificent planet that we live on - giving vintage denim a new home with zero impact on the environment.

SHOP AMANDA'S LOOKS